Virtual Idol Era
Last updated
Last updated
The entertainment industry has undergone significant changes in the past decade, with the rise of virtual idols and blockchain technology.
Virtual idols are virtual characters that are designed to entertain and interact with fans, while blockchain technology enables secure and transparent transactions without the need for intermediaries.
Avavio aims to bridge these two worlds by creating a virtual idol NFT project that integrates GameFi concepts and blockchain technology.
The concept of digital humans has been gaining popularity in recent years, with advancements in technology allowing for the creation of highly realistic and interactive virtual characters. A digital human is a computer-generated human-like character that can interact with humans in a virtual environment.
From a technical standpoint, a digital human is created using a combination of 3D modeling, motion capture, and artificial intelligence (AI) techniques. These techniques allow for the creation of characters that can move, speak, and interact with humans in a natural and realistic way.
Digital humans can be used in a variety of applications, including virtual assistants, customer service, and entertainment. In the context of entertainment, digital humans can be used to create virtual idols, which are characters that are designed to entertain and interact with fans.
Virtual idols are similar to traditional idols in that they are designed to appeal to fans through music, performances, and personality. However, virtual idols have some distinct advantages over traditional idols, such as the ability to interact with fans in a virtual environment, the ability to perform in multiple locations simultaneously, and the potential for global reach.
The concept of virtual idols has been gaining popularity in recent years, particularly in Japan and other parts of Asia. Virtual idols are often created using 3D modeling and motion capture techniques, and can perform in virtual concerts and other events.
Digital, virtual humans and virtual idols represent a new frontier in entertainment, offering unique and immersive experiences for fans. As technology continues to evolve, the potential for digital humans and virtual idols to transform the entertainment industry is significant, and we can expect to see more innovation and creativity in this space in the coming years.
Virtual idols are becoming increasingly important in the entertainment industry for several reasons. Here are some key reasons why virtual idols are becoming more important:
Unique Fan Experiences: Virtual idols offer fans a unique and immersive experience that traditional idols cannot match. Fans can interact with virtual idols through social media, gaming, and live performances in the metaverse, creating a more engaging and personalized experience.
Global Reach: Virtual idols are not limited by geography or language barriers, which allows them to reach a wider and more diverse audience than traditional idols. This global reach has the potential to create a more inclusive and diverse fan base.
Scalability: Unlike traditional idols, virtual idols are not limited by physical constraints such as time, space, or the need for rest. This means that virtual idols can be available to fans 24/7, and can perform in multiple locations simultaneously.
Lower Costs: Creating and managing virtual idols can be less expensive than managing traditional idols. Virtual idols do not require expensive production costs or travel expenses, making them a more cost-effective option for entertainment companies.
Innovation: Virtual idols provide an opportunity for innovation in the entertainment industry. With new technologies such as augmented reality and virtual reality, virtual idols can create unique and interactive experiences for fans that were previously impossible.
Famous Virtual Idols
Hatsune Miku is perhaps the most famous virtual idol. She was created by Crypton Future Media in 2007 and is based on a singing voice synthesizer software called Vocaloid. Hatsune Miku has become a cultural icon in Japan and has performed in virtual concerts around the world.
Kizuna AI is a virtual YouTuber created by the Japanese company Activ8. She debuted in 2016 and has since become one of the most popular virtual YouTubers in the world, with over 4 million subscribers on her main channel. Kizuna AI has collaborated with a number of brands and has even released her own music.
Luo Tianyi is a Chinese virtual idol created by Shanghai Henian Information Technology Co., Ltd. She was launched in 2012 and has since become one of the most popular virtual idols in China. Luo Tianyi has released numerous songs and has performed in virtual concerts.
IA: IA is another virtual idol created by the same company that created Hatsune Miku, Crypton Future Media. She was launched in 2012 and has since become popular in Japan and around the world. IA has released numerous songs and has performed in virtual concerts.
AZKi: AZKi is a virtual idol created by the Japanese company Hololive Production. She debuted in 2018 and has since become popular among virtual idol fans. AZKi has released several songs and has performed in virtual concerts.
In Oct 2020, the virtual idol "Axie" appeared on Douyin and gained 180k followers after just 8 videos. One video of Axie making faces with a hair curler got over 230k likes and 9M+ views, enviable to MCN agencies promoting real-life internet celebrities. Axie has since endorsed many brand ads on Douyin.
Lil Miquela and Imma, two pioneers in the virtual influencer industry, have achieved significant success in the US. With over 3 million Instagram followers, Lil Miquela has earned over 10 million USD in 2020 from luxury brand endorsements. She was also listed as one of Time's "Most Influential People on the Internet" alongside figures like Donald Trump and Rihanna.
In April 2020, rapper Travis Scott held a virtual concert called "Astronomical" in the game "Fortnite", causing a sensation with over 12 million players jumping online simultaneously. The concert generated over 200 million views on related videos. Travis Scott earned $20 million from the concert, with related merchandise selling out quickly. In comparison, his income from live performances in 2018-2019 was about $1 million per show.
